What You Need to Know About Blogging and Blog Management
Of all the social marketing opportunities, blogging is one of the most popular. And it’s no wonder. Not only does regular blogging give you an opportunity to build quality relationships with your prospects and customers and build your brand, but there are Search Engine Optimization (SEO) benefits that are nothing short of amazing.
Google Loves Blogs
If you develop and publish a blog that’s full of interesting and relevant information, Google will reward you by visiting often and help push your blog posts to the top of the Search Engine Results Pages (SERPS) for the keywords found in your posts. Of course, the more pages you have in the Top 10, the more traffic you’ll draw. And we all know what more traffic means when it comes to making sales.
Here’s the Top 5 Reasons Google Loves Blogs:
- As your blog grows it develops hundreds of pages of archived information. Google sees these pages as a treasure trove of valuable information that it wants to keep indexed.
- Blogs are updated frequently which tells Google that it should come back and re-index often so it doesn’t miss anything.
- Blogs are full of relevant incoming and outgoing links. This tells Google that other web sites consider your site to be important, and that improves your Google Page Rank.
- Blogs have a clean layout which makes it easy for Google spiders to navigate.
- Blogs specialize in providing meaningful content which is exactly what Google wants its users to find.
Ah, but who has the time to blog?
We do! And it’s part of your monthly service when you engage us to manage your online marketing. We’ll provide high-quality blog posts that raise your visibility and let the world know that you’re a subject matter expert!
Want to Start Getting Great Google Rankings?
Pick up the phone and call 02 8197 9450 or click here to fill out our contact form. We’ll spend some free quality time together discussing what you need, what you get, and the full details on how we do it.
If you’re happy with what you hear, we’ll create a custom action plan for your site’s success. If you’re not happy, we’ll thank you for your time and go away.
Curious? Great. Call 02 8197 9450 or complete the form now.
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